Archive for the ‘Branding’ Category

Understanding PR (Page Rank).

PR is an important measurement on the world wide web which is used to give an indication of the value and importance of a page and website. It is gauged on a percentage with the higher values being the better page rank. It is often logarithmically rescaled by Google and was named after Google’s Larry [...]

The Importance of Good Branding

good brands

Designing an interface can be extremely difficult when you’ve got a subpar logo or lackluster brand to start with. I can’t tell you how many times I’ve received a logo designed in Word or MS Paint and then been expected to “build upon” that with some incredible, unique interface that completely melts people’s faces off [...]